About us
A different perspective on growth.
Blue Orbit is a specialist Australian e-commerce retention and lifecycle marketing agency. We help established brands unlock more value from the customers they already have.
The name
Find new growth. Keep customers in orbit.
Blue
Blue Ocean thinking: uncovering growth opportunities beyond increasingly competitive and expensive acquisition channels.
Orbit
The customer at the centre of a connected system of relevant communication, repeat purchasing and long-term loyalty.
Our vision
A world where every customer relationship creates lasting growth.
Our mission
To unlock the full value of every customer relationship.
Our principles
How we work.
Customers at the centre
Every decision starts with what will make the customer relationship stronger.
Commercially grounded
We measure success in lifetime value, frequency and retention, not vanity metrics.
Clear and honest
Plain language, transparent reporting and no inflated promises.
Always improving
We look for the next opportunity before you have to ask.
Who we work with
Established e-commerce brands ready for their next phase.
We partner with Australian direct-to-consumer brands with real repeat-purchase potential, typically across beauty, fashion, pet care and lifestyle. Most already use Klaviyo, or are ready to move to it.
Let’s grow together
Let’s talk about your customers.
Tell us about your brand and growth ambitions. We’ll explore how Blue Orbit can help you build more valuable customer relationships.
Book a discovery call